Welcome to Monarch Advisory Group’s Women’s Hockey Division
At Monarch Advisory Group, we are committed to delivering exceptional representation and management services to athletes worldwide. With the strategic partnership between Monarch and Lora Athletes, we are proud to introduce a dedicated focus on the women’s side of the game, led by industry expert Krista Kerth.
Our Mission
Our mission is to empower female athletes to achieve their highest potential both on and off the ice. By providing comprehensive representation, strategic brand building, and global networking opportunities, we ensure that our clients have the support and resources they need to succeed at every stage of their careers.
What We Offer
Global Representation
With a network that spans both sides of the globe, Monarch’s Women’s Division offers unparalleled access to opportunities in both North American and European markets. Whether you’re pursuing a career in the PWHL or European pro leagues, we have the connections and expertise to help you succeed. |
Brand Building & Marketing
Under Krista’s leadership, we provide tailored brand strategies that highlight your unique story and maximize your marketability. From securing sponsorships and endorsements to developing personal brands, we ensure that our clients are recognized both on and off the ice. |
Comprehensive Management
Our holistic approach to athlete management covers every aspect of your career. We handle contract negotiations, career planning, financial management, and more, so you can focus on what you do best—playing the game. |
Why Choose Us?
Experience & Expertise
With decades of experience in the industry, our team is equipped to navigate the complexities of the sports world. We understand the unique challenges faced by female athletes and are committed to advocating for your success |
Global Reach
Our partnership with Lora Athletes expands our reach, offering clients opportunities and representation in both North American and European markets. |
Personalized Service
At Monarch, you’re not just another client. We take the time to understand your goals and tailor our services to meet your specific needs, ensuring you receive the best possible representation. |
Results-Oriented
Actions speak louder than words. We’ve helped our clients secure over $1.6 million in contracts—proof that choosing us means choosing a team committed to delivering measurable results. |
The Powerhouse Behind The Deals
Krista Kerth
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Kyle Chagnon
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Spencer Beer
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Join The Monarchy
We are proud to represent some of the top talent in women’s hockey and are dedicated to helping our clients achieve their dreams.
COLLEGE & AMATEUR
If you're looking to take your hockey career to the next level, whether in college or professionally, send us your profile and a brief overview. We’ll get in touch with you!
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